A body of water purifier build wants to role Facebook to seat novel customers. The advertiser is NOT nevertheless proficient known inwards the marketplace due to distribution issues. Existing customers are generally existent satisfied inwards add-on to loyal to the brand. What sort of targeting strategy should the advertiser use?
The marketer is aiming for 250% ROAS inwards add-on to wants to instruct at to the lowest grade 9,000 novel users.
How much budget should the marketer allocate on app install campaigns on Facebook?
An ecommerce advertiser has the side past times side results:
- Lifetime value of an acquired user is $10 - Cost of doing clitoris of slice of undertaking organization is $1 - Desired cyberspace per user is $2What is the advertiser's true bid on a damage per acquisition campaign?
A client sells shoes on an ecommerce website. The client needs to maximize the number of sales on the website inwards add-on to the render on advertisement investment. The client is launching its offset Facebook campaign. The client has implemented the Facebook pixel on the website inwards add-on to added the conversion value every flake a parameter.
Which motion metrics should concur out focused on?
A instruct portal site advertiser wants to know their customers to amend their marketing strategies. The advertiser does NOT have got client information except for cookies, name, electronic postal service address, inwards add-on to outcry number.
Which 2 pieces of audience information are available within the Audience Insights tool? (Choose two.)
An advertiser is launching a large build motion for iv weeks on Instagram inwards add-on to Facebook. The KPIs are advertisement retrieve inwards add-on to motion awareness. Minimum audience has been reached.
What is the optimal measuring study to step out these KPIs?
A CPG build sells personal attending products inwards add-on to plans to launch a novel production across devices inwards add-on to mediums inwards the market. For its post-campaign review, the build wants to instruct how this novel production has created the awareness within the target audience, if the target audience tin dismiss give the sack retrieve the motion message afterwards, inwards add-on to whether or not the target audience likes this novel product.
Which 2 measurements help the build step out its clitoris of slice of undertaking organization objectives? (Choose two.)
A food delivery retailer is existent successful inwards its dwelling say inwards add-on to plans to expand to more than markets. The retailer started with taking delivery orders online. Facebook has been a successful marketing platform for the retailer with a website conversions motion to instruct online orders. Recently the fellowship has developed a mobile app that allows customers to social club from their phones. Feedback on the novel app is existent positive because customers have got a amend mobile feel ordering inwards add-on to paying inwards the app. The retailer finds out that target audiences inwards the novel markets are more than in all probability to purchase on mobile.
What should concur out the primary finish for this build to promote its clitoris of slice of undertaking organization inwards the novel markets?
A cosmetics advertiser is planning a motion inwards U.S. of America for its newly launched lipstick inwards the marketplace inwards add-on to needs build metrics to step out motion effectiveness.
- Spending is $150,000. - The motion length testament concur out virtually 2 weeks. - The estimated impressions testament concur out virtually 16M. - The target audience size is 4.8M people. - The motion testament concur out running on both Facebook inwards add-on to Instagram. - The creative assets testament concur out mixed with images inwards add-on to videos.The advertiser needs to take in the minimum requirements for a BrandEffect measuring study. Which adjustment should concur out made to take in these minimum requirements?
A mobile app build decides to run a mobile app install motion on Facebook. However, an app installation has NOT occurred for more than than 3 days.
Which feature is in all probability seat upwards incorrectly?
A Korean mobile app game build has expanded to the US. The build needs to launch a Facebook campaign. The motion marketer knows the following:
- Objective: drive app installs inwards add-on to instruct novel users - Target: 18-35 Android users living inwards U.S. of America - Facebook SDK: implemented (No app case has been implemented yet.) - Average CPI for game apps inwards the US: $6 - Average lifetime value of a user: $11The marketer ran a test motion for mobile app installs on Facebook inwards add-on to acquired the side past times side information:
- Average CPM: $13 - Impression to click conversion rate: 5% - Click to app install conversion rate: 15%A fashion ecommerce advertiser used Dynamic Ads to retarget people who visited their website inwards the yesteryear 30 days. Their website has 5000 different kinds of products, including women's clothing, men's clothing, shoes, inwards add-on to accessories. The advertiser uploaded all of the products into the production feed inwards add-on to created a production seat that contained every product. The motion started 3 weeks ago. CPA has been increasing since then.
Which 3 actions could the advertiser at 1 fourth dimension convey to optimize the performance of their campaign? (Choose three.)
A children's fashion build has more than than 100 outlets inwards the UK. The build is running a Facebook motion for its mid-year sales. The build runs 3 advertisement sets inwards parallel to attain different audience groups:
1. Parents with children ages 12 or younger 2. People with affiliation to fashion brands 3. The brand's VIP members who purchased over $1000 inwards the yesteryear yrWhich 3 targeting methods is the build using inwards this campaign? (Choose three.)
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